JuicyAgentsInterview Theme Builder
Build traceable themes from interview notes
Interview Theme Builder is an AI agent you set up in the ChatGPT or Claude you already use. Give it anonymized interview excerpts or transcripts, and it builds an evidence matrix and provisional themes traced to participant IDs, with contrary cases, gaps and questions for you to check.
Pick your AI for the steps and the prompt
About each AI:ChatGPT WorkClaude appClaude Cowork
Checked 29 Oct 2026. Not run by JuicyAgents yet. Written from each AI’s official docs; the example is illustrative.
Invoice upload evidence, ready for Noor’s review
- P1One navigation observation across E1/E2
- P2Contrary case
- P3A permission barrier, a separate issue
- P4Not reviewed
- EvidenceSupports questions about navigation and role access
How it works
What it does for you, and what it leaves to you.
Researchers struggle to turn interview material into defensible findings under a deadline. Re-reading, coding and preparing a stakeholder story can blur what was actually reviewed and which participants support a theme.
Prepare a traceable first pass across varied text so a researcher can review it. No time saving or equivalence to a trained analyst has been demonstrated. A codebook, spreadsheet or affinity map with notes immediately after each interview may be enough. Existing research tools can already tag and retrieve excerpts. An agent is useful only if its grouping is easier to verify than doing that first pass manually. With Claude Cowork in Claude Desktop, connect a folder of transcript copies instead, and the assistant reads the files itself.
You stay in charge. The researcher checks every cited excerpt against its source and the wider interview context. The researcher decides the final findings, limits and product implications.
You get
- An evidence matrix, provisional themes, contrary cases and questions for the researcher
It never
- Contact participants, publish a report or change your files
- Put quotation marks around words a participant didn’t say
- Claim a majority or prevalence from a handful of interviews
- Make the product decision for you
The themes it builds
The example above, in words.
P1 supplies one navigation observation across E1/E2, with P2 as a contrary case. P3 reports a permission barrier, a separate issue. P4 was not reviewed. The evidence supports questions about navigation and role access, without a majority claim or automatic redesign decision.
Settings
The setup prompt starts with the defaults, marked here.
Theme organization
Choose how the assistant organizes the result; evidence and review rules stay the same.
- By participant need (default)
- By workflow stage
Your working rules
Research question, allowed labels and the decision owner. Do not include names, medical details or other unnecessary sensitive participant information.
Optional. Empty unless you fill it in.
Check the first result
Each setup page has a fictional exercise to paste first. A good answer to it meets all of these.
- P3's permission issue is not labeled another navigation failure.
Questions people ask
- Is Interview Theme Builder free?
- The setup guide and prompt are free. In a Claude project it works on any plan, including Free. Claude Cowork needs a paid Claude plan, and ChatGPT Work on the web needs Plus, Pro, Business, Enterprise or Edu.
- Can it read my interview transcripts?
- Yes. In Claude Cowork it reads a folder of transcript copies on your computer, one file per participant, through Claude Desktop. In ChatGPT or a Claude project you paste or attach up to 20 excerpts from at most five participants per batch.
- Does it count how many people said something?
- Yes, as distinct participants out of those with relevant evidence. Two excerpts from one person count once, and it never turns a small study into market prevalence or statistical significance.
- Will it tell me what to build?
- No. It keeps interpretation apart from proposed product changes and ends with questions and next checks. You check the quotes and context and decide the findings.
Have us set it up
Rather not set it up yourself?
We set up Interview Theme Builder in your own accounts and the AI you already pay for, test it on your real work, and hand it over with a short walkthrough.
From $299
- Runs in your accounts; you own everything
- Tested before handover
- Money back if we can’t make it work